How to Create a Winning Content Marketing Playbook A great content marketing playbook focuses less on the “what” of producing content and more on the “how” of distributing, iterating, and more.
Monthly Archives: June 2017
Learn how to more efficiently create, publish and amplify your content with these informative, graphical infographics. Boost Your Content Marketing Strategy with these 10 Infographics
Need help building your freelance writing business? Check out the the Ultimate Guide to Writing for Money resource page for help to move up and earn more. Writing for Money: My Best Resources for Growing Your Income
How Keyword Intent Can Boost Your Conversion Rate Analyzing keywords by intent should be your first step when diagnosing conversion issues. Match your content to their search intentions using these strategies.
How to Become the Most Persuasive Copywriter on the Planet Copywriting, when compared to other forms of writing, is a different kind of animal. It’s not necessarily about writing well. It’s about writing persu
Follow these five steps to make on boarding a new tech tool easier and more effective for your team. How to Persuade the Naysayers to Embrace New Marketing Technology
Jerod Morris explains the foundation of content marketing that works — the way you need to communicate in order to get prospects to take action. Your Content Marketing Won’t Work Without This – Copyblogger
How do you persuade someone to buy your product or service… even if you’re not great at selling? How to Sell More: 3 Steps to the Perfect Sales Pitch
10 Fantasy Clichés and Ideas to Change Them Walk into any book store, and you will find shelves and shelves of fantasy books. But the same clichés run through most of them, and many are so predictable that you only have to read the back cove…
Want to read your customers’ minds? Get as close as possible by using these resources hiding in plain sight. What Are Your Customers Thinking? Search Secrets Hiding in Plain Sight