For the more technical among us… I’d Pay You $500,000 a Year, but You Can’t Do the Work – Shelly Palmer We’re in a war for talent unlike anything I’ve seen in my career. While it must be fought, it can never be won because the rules are not what they seem.
Monthly Archives: May 2017
95% of consumers suspect censorship or fake reviews when there are no bad ones. #Neuromarketing Why Great Reviews Aren’t Always Great for Sales Reviews increase ecommerce sales. Good reviews increase sales more. But, lack of detail and balance can cause problems, including higher returns.
How to Reuse Old Content to Boost Your SEO and Keep Your Audience Engaged Content marketing depends on a constant flow of quality content for both SEO and audience engagement. Here are four ways you can reuse and recycle old content for SEO and engagement.
Social Media Advice From Mark Hamill Hear from Mark Hamill about his social media successes and wrong turns (including a trailer mistake for Star Wars: The Force Awakens) – Content Marketing Institute
How to build an SEO strategy to dominate your market Want to build an SEO strategy that can withstand algorithm updates, growing competitors and industry fluctuations? Columnist Jeremy Knauff explains how to do this by rethinking your approach.
Content Promotion, Distribution, and You: A Marketer’s Guide Better content is a waste of money if nobody knows it exists. Create a holistic content strategy from ideation to content promotion to get content seen.
How marketers can position their company to grow with Generation Z | Search Engine Watch Compared to millennials, who were mobile pioneers, Gen Z teens – current 13-17 year olds – are mobile natives. A report by Think With Google has shed some light
5 content curation examples so good they’ll make you jealous Sometimes, just showing an example is the best way to illustrate an idea. Here are 5 content curation examples so good they’ll make you jealous.
How LinkedIn’s Latest Update Could Help Boost Your Exposure Through the Platform LinkedIn is looking to provide more opportunities for exposure with a new change to their terms of service.
The Real Reason Employees Aren’t Sharing Your Content – Marketo The reason content marketing has been around for so long is that it works. But like any trend—technology or social—it also follows the typical S-curve of channel maturation—which means that it was most effective in its early days and has become less effective as more …