How Content Becomes Popular: Lessons from the Hit Makers Do you ever wonder why certain content and ideas become very popular while others fail to gain traction? Derek Thompson’s new book ‘Hit Makers: How Things Become Popular‘ takes an in-depth look at what makes a viral or popular product. … Continued
Monthly Archives: March 2017
What To Do When Kids Storm Into Your Live Webinar The recent live interview on BBC News with Professor Robert Kelly reminds us that when giving a live webinar presentation, unexpected distractions can happen. You better be prepared for the unexpected. Professor Kelly managed to keep his composure and complete … Read more
Seems to me this would be an opportunity for trusted influencers to increase their influence over the advertising process. More big brands pull ads from YouTube in widening boycott An advertising boycott of YouTube is broadening, a sign that big-spending companies doubt Google’s ability to prevent marketing campaigns from appearing alongside repugnant videos. PepsiCo, Wal-Mart …
Ann Handley on How to Make Your Writing ‘Ludicrously Spectacular’ Best-selling author Ann Handley reveals the secrets to level up your writing skills – Content Marketing Institute
Understanding Content added a new photo.
15 Competitive Intelligence Tools – Prisync’s Blog We introduce 15 competitive intelligence tools from different areas that help e-commerce companies to have an ability to monitor competitors and market.
So where do YOU think you need to strengthen what you’re doing? One Simple Logic Error That Can Undermine Your Growth Strategy Survivorship bias is one of the easiest logical errors to make in Growth. If you’re not familiar with survivorship bias, it is best explained with a short example. During World War II, the …
Freelance Contract Failures: Are You Flushing Writing Success Down the Drain? Get it in writing. It’s good advice for every freelance writing project you land. These five things need to be in every freelance contract you sign.
Another counter-intuitive suggestion…. Removing Disavow File… 5 Months On = 37.31% Increase in Organic Traffic – BlueGlass You may remember, but following a number of recommendations at Pubcon 2016, I decided to run an experiment to see what would happen if I removed a disavow file from a previously penalised domain: I’ve just deleted disavow …
Transcranial alternating current stimulation used to boost working memory | KurzweilAI The fMRI scans show that stimulation in beat increases brain activity in the regions involved in task performance. On the other hand, stimulation out of